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Correctly treat the negative effects of LED electronic display

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As a new type of outdoor advertising carrier, LED outdoor electronic display has quietly risen, becoming a new highlight of urban outdoor advertising and attracting much attention. led display screen for shop outdoor electronic display screens are an indispensable and important element for embellishing a vibrant city and improving the city's grade and taste, but now this indispensable element has gradually become an unbearable burden for citizens' daily life.

LED outdoor electronic display is highly respected by the advertising media industry for its bright colors, clear images, and large amount of information. It brings massive product information to the public, followed by endless noise pollution, light pollution, With a series of problems such as visual interference, the LED outdoor electronic display screen has gradually become a double-edged sword, but this sword is more and more inclined to stab the surrounding citizens.

The advertisements played in a loop on the bright and bright electronic display screens "tick" every passer-by's desire to buy, bringing infinite reverie to people, and at the same time making surrounding businesses and passers-by feel bored. In addition to the noise that makes people criticize, the light pollution and visual interference caused by the flickering screen switching of LED electronic screens in the city also make citizens hate it. Drivers who have experience in driving will consciously avoid these display screens, but for those private car owners or novices who pass by occasionally, the impact may be greater. If they are attracted by the display screen and dazzle their eyes, it is easy to cause traffic accidents. Accidents, and it is difficult to define the responsibility for such a traffic accident, the owner often pays full responsibility. Often these commercial buildings with LED displays are often only one street away from residential areas. At night, the bright or dark, colorful screens switch, shining in through the windows of residents, flickering, affecting normal rest. More and more residents complain that they have to endure noise at home at night and be disturbed by the strong light from the display screen.

According to industry insiders, by advertising on the LED electronic display, the purpose of the merchant is to let more citizens know the content of the merchant's promotion and expand the popularity. If the volume is reduced, the citizens will not pay attention to the content of the display, which will inevitably affect the advertisement. Effect, reducing the brightness of the display screen, the effect of publicity at night will be weakened, and the advertising company cannot meet the requirements of the merchants. For the advertising company, more customer resources will be lost. Therefore, while not affecting the lives of citizens, it is necessary to ensure that the merchants promote As a result, it is difficult to balance the two. However, the interests of businesses have damaged the health of citizens. When the two are playing games, whether to increase the GDP of Lu’an at the expense of the health of citizens, or to make administrative decisions based on the people-oriented and respect for public opinion, has become the expectation of many citizens.

It is understood that the supervision of outdoor electronic display screens involves many departments and units such as environmental protection, urban management, and public security.

At present, there is no clear law and regulation on light pollution control in our country, and there is still a lack of certain law enforcement basis for dealing with it. In response to complaints from citizens, we can only ask businesses to adjust the brightness of the display screen to a soft state as much as possible to minimize disturbing behavior.

Industry insiders suggest that the installation of large-scale electronic display screens should be considered as far away from the main roads of the city as possible, and should not be installed at intersections with heavy traffic. At the same time, consideration should be given to controlling the display brightness, playback time and picture playback rhythm of electronic display screens, and standardizing the size of electronic display screens to minimize their impact on traffic safety and residents' lives.